GOOD TO GREAT
Why Some Companies Make the Leap…and Others Don't
Jim Collins
Harper Business, 2001
LEARNING OBJECTIVES - This course was designed to allow the reader to:
• Work with corporations to help them build corporate structures in the mold of others which have gone from mediocre to great
• Review the 28 companies that made the leap to great results and sustained those results for at least fifteen years
• Contrast the good-to-great companies with a set of comparison companies
• Learn the meanings of Level 5 Leaders, Transcending the Curse of Competence, A Culture of Discipline, Technology Accelerators, and the Flywheel and the Doom Leap
• Learn the relationship of a culture of discipline and a spirit of entrepeneurship in a successful transition
• Learn how good-to-great companies think about technology
• Learn if radical change programs and wrenching restructurings will help or hinder making the leap
Jim Collins, Ph.D., is coauthor of Built to Last, a bestseller for over five years with a million copies in print. A student of great companies, he teaches leaders throughout the corporate and social sectors. A former faculty member at the Stanford University Graduate School of Business, where he received the Distinguished Teaching Award, he now works from his management research laboratory in Boulder, Colorado.
11 CE credits; 320 pages
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